Securing student enrollment targets has become a daunting task for admissions teams, especially with the rise of modern study options that cater to the tech-savvy generation who are not easily accessible. Alarming statistics from the Inside Higher Ed Survey of College and University Admissions Officials 2022 revealed that…
Regarding B2B Email Marketing strategy, the secret is in providing value. You need to know what your audience wants and give it to them. The only way to do this is by tailoring content for each person you want to reach out to with that specific message. How…
Intent data is a powerful tool that can help businesses and marketers understand the needs, motivations, and interests of their target audience. By tracking the actions and behaviors of users online, businesses can get valuable insights into what their customers are looking for and how they can tailor…
The marketing strategies for B2B business can vary on the basis of different fields. Now you might have a question in your mind, what is intent marketing? The answer is very simple. Intent marketing is a strategy that focuses on understanding a customer's purchase journey and intentions. This…
As businesses look for more efficient and effective ways to reach their target audience, many are turning to artificial intelligence (AI) to assist with their content marketing efforts. AI has enabled marketers to automate the creation, curation, and distribution of content to their target audience, saving time and…
The introduction of artificial intelligence (AI) and machine learning (ML) technologies has revolutionized the way businesses conduct B2B marketing. Have you ever thought of what is B2B marketing ? Well, Let's simply put forth it as it’s a type of marketing that focuses on selling products or services…
Introduction Are you looking for ways to use your B2B email list providers as a business marketing tool? If so, you're in luck. There are several ways you can use these providers to benefit your business. For starters, you can use them to segment your list. This way,…
Introduction Starting and growing a thriving vegan food manufacturing email database can be challenging, but it is possible with the right strategies. Here are some of the tips to start and grow a thriving vegan food manufacturing email database: 1. Identify your target market. 2. Develop a strong…